It is not very long ago when Braille language embossing was added into the new European Directive 2004/27/EC for pharmaceutical products. According to this code of conduct issued by European government, all pharmaceutical packages need to have medicine name embossed in Braille language along with the usual texts for the ease of visibly impaired people. This is an addition to pharmaceutical packaging regulation that is now mandatory for all pharma products.
Because the demand for Braille embossing is increasing day by day, the European printing companies alone are not enough to meet them. This is why the requirements are being diverted to major Indian printing regions like Gurgaon. With the enforcement of Directive 2004/27/EC Printing in Gurgaon is coming up as the most profitable business at present.
These companies are well equipped with the machines required for embossment. Also, they have highly skilled people who are expert to do this job and know the technique of avoiding breakage of carton while pressing the machine too tightly. The job may seem easy, but is not actually. There are a lot of aspects that have to be taken in concern while printing on pharmaceutical packages. Both visibly impaired and well sighted people have to take care of while embossing. None of them should find difficulty in reading the text on the package.
Many printing companies in Gurgaon are providing the services of Braille embossment especially for European clients and succeeding in winning their hearts. Perhaps, this is the reason why European clients are inclined towards Indian companies.